Are You Making These Common Fundraising Mistakes? Here’s How to Avoid Them

Here are some mistakes to watch out for and how to overcome them:

Not Utilising the Right Tools

Many organisations struggle with outdated or inefficient fundraising methods. GoodHub offers a comprehensive platform with powerful fundraising tools to streamline your efforts.

Solution

Take advantage of GoodHub’s features, including:

• Dedicated fundraising pages
• Multiple fundraising options
• Easy configuration for campaigns

Overlooking Professional Support

Charities often try to navigate fundraising challenges alone, missing out on valuable expertise.

Solution

GoodHub provides each charity with a dedicated Client Success Manager, offering personalised guidance and support throughout your fundraising journey

Neglecting Gift Aid

Failing to claim Gift Aid can result in significant lost revenue for UK charities.

Solution

GoodHub has Gift Aid built into its platform, making it easy to collect and process these additional funds for eligible donations.

Lack of Transparency in Fees

Hidden fees can erode donations and damage trust with supporters.

Solution

Choose a platform with transparent pricing. GoodHub, for example, charges 0% platform fees, 1.9% + 20p per donation for payment processing, and just 5% of Gift Aid claimed.

Ineffective Communication Strategies

Poor outreach can limit the success of your fundraising campaigns.

Solution

GoodHub provides tools to enhance your communication:

• Unique URLs for each campaign
• QR codes for easy sharing
• Social media integration for wider reach

Not Leveraging Success Stories

Failing to showcase your impact can make it harder to attract new donors.

Solution

Share testimonials and success stories. For example, the Lakefield School PTA, which organised an Easter Sponsorship challenge to raise funds for new laptops and an outdoor classroom. The campaign was highly successful, raising a total of £8,362.50, which was 836% of their target. This included £6,905 in donations and £1,457.50 in Gift Aid, demonstrating the effectiveness of GoodHub’s fundraising tools and support for community initiatives.

Give Better with GoodHub

Whether you’re aiming to upgrade facilities, support community programs, or enhance educational resources, GoodHub equips you with the tools and expertise needed to maximise your impact.

Don’t let common fundraising mistakes hold you back—embrace the power of GoodHub to elevate your campaigns and achieve your goals with confidence.

Start your journey today and see how GoodHub can transform your fundraising efforts into remarkable successes!